Preference for Mobility as a Service (MaaS) – using a stated choice experiment

Emma Cassar, a SILCI PhD researcher, presented some of her survey findings at the Behavior, Energy and Climate Change (BECC) conference online in December. The study positions Mobility as a Service in the public and private transport market using a stated choice experiment. Emma discussed the preference for Mobility as a Service in relation to travellers sensitivity towards instrumental travel attributes, socio-economic variables and travel characteristics. The abstract for the conference can be found here.